Do you know who your audience is? If not, then your content, business logic and even your design may not be connecting with a target audience.
This workshop will pull out all the internal knowledge of your stakeholders and gather external data on your community of potential customers. Competition profiles, personas, keyword clusters and weighted priorities are produced: all based on actionable data. This is not a fluffy, feel-good exercise. This is real audience data to make real business decisions that increase conversion.